While blogging about the progressive hardcore band, Between The Buried and Me, I noticed they weren’t hawking their CD, but instead the Vinyl version of their album, Colors.
They know what’s up regarding CD sales, especially with their youth based audience. They even stepped it up and are offering the vinyl version in two different colors. Fans can get a little bit of customization out of this. Yes, it’s gimmicky, but does it help sell more physical music? Probably.
Take Control of Your Music,