Everyone’s on Twitter. But it’s easy to simply be on it. It takes a little more work to utilize it for your advantage. Let me breakdown a few Twitter styles that many bands get caught in.

1. The Dead Fish Tweet

All is quiet for this band and then… -We got a show on Saturday- Oooh how engaging. Then silence until -Show Tuesday- Nice. Quality interaction there bud. Dead fish tweets are for either a) lazy bands b) technologically challenged bands or the most common c) No one has taken a hold of your online identity and therefore no one really cares.

2. The OMG I AM SO INTO TWITTER I TWITTER ALL THE TIME I JUST TOOK A CRAP DO YOU CARE I GUESS SO YOU’RE FOLLOWING ME SO WHOS THE IDIOT NOW I UPDATED MY BLOG I UPDATED MY TUMBLR DID YOU SEE GLEE WHAT PIECE OF SHIT I UPDATED MY HAIRCUT TWEEEEET

Yeah… um… that gets really annoying really quick, especially since most folks are fairly choosy who they follow. If you clog up their news feed with your twit-arrhea (ah? Get it see what I did there? Twitter + Diarrhea, ah? see where I’m goin? Ah Twit-arrhea ) you’ll probably be unfollowed very quickly.

3. The God tweet

This happens when (like on the dead fish) nobody takes a hold of the identity of the band and although you are communicating reasonably well no one can put a body/face to the tweets. Bands get the best results when they communicate as real people to other real people. If nobody knows who is tweeting the whole experience for a fan can become slightly detached.

The solution to the god tweet is to put something as simple as your name before or after your band tweet. -Just finished an epic jam, ear drums are bleeding with joy –Voyno OR -Just ate a extra large pizza and now drunk dialing booty jam calls –Hoover. If you keep it personal it will help.

There’s more Twitter styles, like the John Mayer “I’m kind of a Tool” tweets, but my brain is only working on 140 characters these days. If you think of anymore let us know! Also for a brief breakdown on some ways bands can use Twitter, download the New Rockstar Philosophy book…TWEET!

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