I’m not going to lie. I had no idea who Felicia Day was when I checked out her keynote/interview yesterday.
Apparently, she’s built a hit web video for geeks called “The Guild” from the ground up with very little budget.
Releasing Content Regularly But With More Time In Between.
The one point that stood out for me (her talk wasn’t that good, but I’m not fan) was that she went against the grain in terms of delivering content. Everyone on the web is so crazy about having a steady stream of new content. She decided to deliver an episode once a month.
She did this mainly for budget reasons, but it enabled her to make every episode release an event. It was newsworthy to the bloggers and could build hype every month. If she was doing one every week, it would lose its blog appeal.
Actually Care About Your Fans
If you’ve heard a talk by Gary Vaynerchuk, you know the guy is an intense, but super likable dude. He was talking about this new book, “The Thank You Economy” .
He’s on a mission to humanize business. His main principle is really caring about people before asking them for anything. It’s something we should all remember in a world where we mostly put ourselves first.[youtube=http://www.youtube.com/watch?v=EhqZ0RU95d4]