It seems every few months we find another example of a musician making a great living using the internet. This time around we have Jonathan Coulton, a man who ,in 2010 made $500,000 in revenue from his music.
There are many interesting things discussed but below is a very important question:
So is Coulton a beacon that other musicians can follow?
Or is he an anomaly, a niche musician who, through a lucky fluke, found an equally niche audience.
Coulton says sure, he’s niche. But there are a lot of niches out there for others to find, with more forming all the time. After all, he says, that’s what the Internet is. (Via NPR)
Obviously we here at the New Rockstar Philosophy feel the same way. There are a lot of niches out there. Jonathan Coulton, Pomplamoose, Corey Smith are just the tip of the iceberg in this style of career. You don’t need a million mainstream fans. All you need is a niche and a passion to explore it.