The New Rockstar Philosophy
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Music in Commercials

Marketing

Become an Expert at Licensing Your Music

By On June 29, 2011

I recently had a conversation with music supervisor and author, Sarah Gavigan. You may remember her from a previous interview we did with her regarding music licensing. She told me she was… Read More

Music in Commercials

Coldplay Pulls A George Harrison By Investing In Film

By On March 24, 2011

George Harrison was a big fan of Monty Python. He enjoyed them so much that he financed the classic film Life of Brian. It’s a cool bit of rock ‘n’ roll mythology.… Read More

Money

Weezer Funds New Album, Hurley, With Massive Product Placement

By On August 17, 2010

I am a long time Weezer fan. From Blue Album to . . ahem. . Hurley (Weezer’s peculiarly titled new album) I will always support one of the first important bands in my life. So… Read More

Music Business Commentary

Touring For The Right Reasons

By On July 21, 2009

Touring. It’s been said over and over again that touring is the way to build your fanbase.  I’m not disagreeing with that because many a band built their base by touring. The… Read More

Digital Music

Getting The Attention of an Audience

By On July 20, 2009

So another post from my experience at this music festival. On Saturday night, an artist by the name of Carolyn Mark played a 10 pm slot to a fairly sized crowd of… Read More

Digital Music

New Rockstar Philosophy Book – Get it Now

By On May 25, 2009

This is a NRP bump but an important one. We’re almost finished with our Beta version of The New Rockstar Philosophy! So get it while It’s still 100% free. Here are the… Read More

Digital Music

The New Rockstar Philosophy Book

By On April 30, 2009

Today you can download the Beta version of The New Rockstar Philosophy! It’s 100% free. So here are the steps: Send an email to [email protected] with “Book” in the subject line You’ll… Read More

Digital Music

John Mayer: Conscious Composition

By On March 6, 2009

Conscious composition is composing not only chord changes, say for instance a 4-chord progression in a pop or rock setting, but also thoughtfully writing the lyrics and melody line above it. It’s… Read More

Music Business Commentary

The 2010 Grammys

By On February 9, 2009

Did you watch the Grammys? How depressing was that. An all star circle jerk with what as the goal? More sales? More exposure? More air time? In the new music economy none… Read More

Digital Music

Rock Music is a Cultural Wasteland

By On February 1, 2009

Rock music has become culturally insignificant. I’m watching the Superbowl pre-game circle jerk and I stare in amazement. Old men pretending to be Rock’n’Roll. Bruce Springsteen claiming that his band in 1978… Read More

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