Marketing
U2 Stay Relevant Based On Output Alone – Release 3 Different Albums For 3 Different Audiences
Everyone knows Bono is an old man. But when the “Rock Icon” slipped a disc last year, not only did it mean an end to the U2 Tour, but it also meant… Read More
Music Business Commentary
The 2000's: The Demise Of MTV As A Music Medium
Have you been exposed to MTV‘s newest hit show The Jersey Shore yet? It’s entertaing but has little to do with the original idea of MTV being music television. That has been… Read More
