The New Rockstar Philosophy
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sxsw 2012


New Rockstar Philosophy SXSW 2012 Photos & Video

By On April 16, 2012

Roughly a month ago we were in the thick of SXSW 2012. It was a great time as always and we’ve already started preparing for next year. But in case you missed… Read More


The Real Winners And Losers Of SXSW #FuckedUp

By On March 22, 2012

With all of the money, time, and work of showcasing at a festival, it’s often small bands that pay the biggest price for attending industry showcase festivals. Like we wrote about last… Read More


Why You Should Come To SXSW Even If Your Band Isn’t Showcasing

By On March 18, 2012

South by Southwest is a unique cultural experience. So much music, so many artists and bands, so many ideas being expressed in one place. Because of the festival’s unique place in the… Read More

Music Marketing

SXSW 2012 Day 5 – Don’t Hand Me Free Music

By On March 16, 2012

I understand the temptation. You’re a young and hungry band at SXSW and you have thousands upon thousands of music fans and industry folks streaming down 6th street and the neighbouring blocks… Read More


SXSW 2012 Day 3: The Easiest Way To Get Your Band Remembered

By On March 15, 2012

Since arriving on Monday I’ve seen a lot of bands. Walking down 6th Street will do that. But it seems that during the set of ¬†every good band I see, I’m asked… Read More


SXSW 2012 Without An Official Pass – Day 1

By On March 14, 2012

After a very early morning I arrived in Austin…. without an official pass! Originally I was worried about not having access to official SXSW events, but the more I spoke with people… Read More

Music Industry News

Meet Us At SXSW 2012!

By On February 29, 2012

Good news! The New Rockstar Philosophy will be heading down to Austin Texas for the annual music industry orgy known as South By Southwest! We’re incredibly psyched to be going down this… Read More

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